In other words… They don’t know your company’s name. They don’t know where you’re located. They don’t know you are the best in your industry. And they certainly don’t know that you’ve been in business for xx years.
All they know is that they have a problem and they need a product or service to fix it…and that’s what they search for.
Will search engines decide that your website is the best answer when consumers search for the products or services you offer?
Showing up near the top of the search results page by simply being the best answer to the consumer’s question doesn’t happen overnight. Many businesses opt for other solutions for two main reasons:
1) Results are needed yesterday
2) Perceived ROI
Search Engine Optimization (SEO) is not a “quick fix” to ranking well in search results. It’s a long-term project, so many businesses turn to advertising on search engines and social media. And we’re cool with that because…well…we offer those things too. But SEO shouldn’t be avoided because it a longer process.
At Grow Better Smarter, our SEO team has been helping companies successfully rank on search engines since before Google became a verb, a noun, or even a commonly used word! We offer performance-based SEO; we’ll achieve specific performance metrics for your SEO campaign, every month, and back it up with a guarantee. While SEO is a long-term commitment, we don’t require time-based contracts; after all, who wants to be “stuck in a contract?”
The short-term, tactical, quick fix can absolutely produce the results needed yesterday, but only while you pay for the fix.
The long game is a strategic plan to build a solid foundation that withstands competition, down markets, and a constantly evolving consumer market. It provides a return that lasts for years, not weeks or months. It may need continued maintenance, but that’s true of many things…cars, houses, businesses, and yes, even websites.
SEO is winning the long game and makes your company the best answer for consumers for years, decades, and even longer.
Contact us Today for a Free SEO Assessment.
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